| 19 : 30 – 21 January 2018 |
Bathed in purple tones – Houtique brand’s exhibit stand at Maison & Object fair in Paris is designed by award-winning consultancy Masquespacio.
Houtique’s exhibition stand at Maison & Objet
Press Release from Masquespacio –
Being named one of the most relevant novelties last year, this year Houtique is back at Maison & Objet Paris to present new designs by Italian designer Elena Salmistraro. Besides once can see new designs from their co-partners Masquespacio and new versions of the praised Wink lighting collection.
Wink light collection
Also new this year is the stand design by Masquespacio for the well-known decoration fair, that seeks to immerse the visitors in Houtique’s sexy, lux and fun world. Houtique’s signature is recognizable from far away through explosion of colours of the design and the use of fringes.
Fringed bar stools
These are already part of the brand’s seal and that fit perfectly with the funny, sex and luxury touch of the Spanish producer. Additionally, the colours and fringes are combined with pantone colored curtains produced internally. Also a silver tint creates a clear contrast, showing Houtique’s aim to surprise visitors both through communication and its products.
Products displayed –
Concerning the new product launches, a new couch and mirror by Elena Salmistraro, inspired by fashion will be showcased. It will also be the official presentation of the new models from the Wink lamp and Arco chair. They are placed next to the Mambo armchair and a new high stool Dèja-vu designed by Masquespacio following the fringes concept.
Mambo armchair, wink lamp
Another novelty will be the Chachachá pouf which will be presented together with a live game during the happening, alongside a touch of sexy, luxe and fun music.
Chachachá pouf alongside Arco chairs
HOUTIQUE is a brand specialized in the contract world that was born in Valencia in 2011. In this project Masquespacio and Really Nice Things join forces on a long-term to create a brand. A brand – that seeks to break with the traditional market schemes and make spaces become unique experiences.
Houtique invites you to live an experience surrounded by fun from the 18th till the 22nd of January at Maison & Objet Paris. Sector “Today Signature” en el Hall 6 stand number O58 – P57.
Project details –
Project name – Houtique brand’s stand design
Architect firm – Masquespacio
Project location – Paris Nord Villepinte exhibition centre, ZAC Paris Nord 2, 93420 Villepinte, France
Client – Houtique | http://houtique.es/
Photographs – © Sebastian Erras | www.sebastinerras.com